Our Story

A Problem We All Know Too Well

It’s a Sunday evening. The kids are in bed. You’ve just sat in front of your TV 📺 to binge Netflix and finally relax…. And then….you see it in your mind’s eye—the overflowing laundry basket and the school uniforms need done!

You give that extended sigh we all can relate to, knowing that this means an hour or two of washing, drying, folding and ironing—time that you don’t have.

This is a story that repeats itself in households worldwide, day in, day out.

Laundry is one of the few things in life that never stops needing to be done—yet no one really wants to do it.

So we asked ourselves: Why does it have to be this way? 🤔

And with that, Seamless was born.

Our Principles

At our core, we operate on three principles:
Customers drive our innovation. Every feature we introduce—whether it’s our on-demand pickup, scent boosters, or subscription flexibility—exists because our customers asked for it.

Sustainability isn’t optional. We use cold washing, non-chemical detergents, and optimized delivery routes and renewable energy where possible to minimize our footprint.

Everyone Wins, Always. This isn’t just a tagline—it’s our DNA.

When customers get their time back,
- When local people earn from their homes,
- When laundromats gain consistent revenue,

We all win.

The Vision

The world is shifting towards on-demand services, where convenience is expected, not just appreciated.

When was the last time you waited 10 days for an online delivery? ❓

Seamless aims to be:
📍 In your local town and home—making laundry effortless for families everywhere.

📍 At your workplace—helping employees stay fresh as a workplace benefit.

📍 In your hotel while you’re on holiday—so your vacation stays stress-free.

📍 At your airport on your way home—so your post-trip joy lasts at least one day longer.

📍 At your favorite local sports team match—helping clubs, gyms, and players stay game-ready.

📌 Wherever laundry needs doing, Seamless will be ther